

Global market is always your playground
Innovating to compete and leverage the global market as your playground. Read our article on the link between innovation and global growth.


Going global : ready for the next level ?
Sandra is the owner of a food company who recently introduced a


Understand your international customers
Watch Prime Target webinar with Hofstede Insights on how to increase performance


Machine learning vs. traditional analytics
For market selection needs, computational algorithms and models are ‘sniffing out’ patterns from noise, across thousands of dimensions.


TooGoodToGo Envirotech startup
Explore the case of brilliant Danish Envirotech startup Too Good To Go and their path to distribute and improve their value globally.


Strategizing your global game
More companies focus on a unified export marketing strategy. Read our guide for growth-minded companies to succeed globally.


American Screening Global Strategy
Case studies on successful companies to go global are our way of saying to our community “You can make it”.


Social media: market research tool?
Guide on how to apply social networks analytics to your international marketing and watch consumer trends live.


Cultural factor: Predicting export success
Learn how cultural differences are used in prediction marketing models of export success or failure for companies.
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