The global stage has been grappling with an inflationary crisis, reaching its zenith in late 2022. This abrupt surge in inflation can be attributed, in part, to various shocks, including the war in Ukraine and the Covid-19 outbreak, alongside the escalation in energy prices and raw materials costs. According to the International Monetary Fund (IMF), the worldwide inflation rate climbed to 8.7% in 2022 and
As businesses embark on the journey of international expansion, they inevitably encounter the challenge of dealing with cultural differences. Cultural diversity plays a significant role in shaping a company’s success in foreign markets, impacting consumer preferences, business practices, and communication styles. As such, understanding and effectively managing these cultural differences is crucial to fostering successful international growth for your organization. In this article, we will
The perfumes market was one of the hardest hit during the pandemic, but recovery is now on the horizon. Discover our insights into the key growth factors and challenges and the future trends for this market.
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