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We explore how Prime Target’s market selection methods outperform traditional approaches

Prime Target Export Market Selection: “Faster, Better, Cheaper”

Businesses face complex challenges when expanding internationally. The process of identifying, evaluating, and entering new export markets is critical to success, yet traditionally, this task is both labor-intensive and time-consuming. Companies invest significant time and resources into gathering and analyzing data, often finding themselves behind the curve by the time they made a decision. But as technology advances, new tools and techniques are transforming the

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Aperçu du marché des soins de la peau: une vue d’ensemble du secteur

Skincare market insights: an overview of the industry

As defined by Statista, the skincare market includes cosmetic products designed for the care and protection of the skin. This definition covers all types of creams and lotions for face, body, hand and foot care as well as sunscreen and baby and child skincare products. The skincare industry is part of the beauty and personal care segment. Compared to the make-up segment, skincare was resilient

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International norms and standards : what’s are the challenges

Understanding the challenges of international standards and norms

International standardization and norms is the process of developing and implementing international standards to ensure consistency and compatibility in products, services, and systems across different countries. These standards are intended to ensure that all countries have access to quality products, services, and systems that are safe, reliable, and consistent. International standards also help to encourage competition, reduce costs, and create a level playing field for

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